Made By Molly Wells: Brand Identity, Pet Portraits, Small Business and Marketing
What started as a side project has grown into a real passion of mine: creating hand-drawn pet portraits that capture the unique personality of each animal. With a background in graphic design, I’ve carefully developed the brand to feel warm, approachable, and professional, from the logo and colour palette to the overall look and feel.
I love combining my illustration skills with design to build something visually consistent and recognisable. Alongside the creative work, I’ve been focusing on marketing and growing the brand, especially through Instagram. Sharing my process, and finished pieces has helped me connect with a brilliant community of pet lovers and fellow creatives.
You can follow my journey over on Instagram: @madebymollywells